THE BNFR MANIFESTO

We believe tourism has the power to transform economies, uncover important narratives, and unlock opportunity where it’s needed most. But only if we challenge how things are done.

We teach digital as a mindset, not just a medium. Because when people shift how they approach problems, they unlock new ways to build, adapt, and lead. The change is already here. Tourism is evolving. Markets are online. The time to adapt isn’t tomorrow. It’s right now.

We bring structure and strategy, but we don’t play it safe. We’re passionate adventurers and creators at heart who care deeply about the people, stories, and destinations behind every business and organisation we support.

Who we are

Peter fabricius

Principal Consultant - Africa/Global

Peter works at the intersection of tourism, technology, and people. He has partnered with professionals across Africa, Asia, and the Middle East to navigate digital change, from building websites to adopting AI. He believes that digital transformation doesn’t need to feel overwhelming or out of reach. Through Bonfire, he helps tourism businesses and development programmes put technology to work in ways that are practical, creative, and sustainable. He’s based in Cape Town, South Africa.

Connect with Peter on LinkedIn

Dominik Wyszogrodzki

Consultant - Middle East/Global

Dom has over 20 years’ experience in tourism, sustainable destination development, digital marketing, and the blue economy. He has supported tourism boards and MSMEs through bold, purpose-driven training and strategies bridging creativity, data, and impact. He has a passion for building future-fit destinations rooted in sustainability, authenticity, and smart digital transformation. He’s based in Aqaba, Jordan.

Connect with Dom on LinkedIn


Let’s do good

things together